The company itself grew from 6-7 percent, so the channel grew double the overall company. "Now partners can access everything they do with us via one portal," said Chavez. The PC and printer company is making it possible for its distribution partners to provide higher levels of support directly to HP business partners. A major aspect of this enhancement is the direction some partners are taking in transforming to be a service provider. We are consolidating all of those under Partner Ready so that we can support all business models from a partner perspective such as resale, hosting, managed services and integration all in one program,” Chavez said. Jesse Chavez, HPE’s worldwide leader for indirect strategy and operations for the enterprise group, told CDN these tactical moves each have three core messages of partner growth, profitability and innovation. Application development and transformation for cloud migration; IT automation and orchestration, which includes cloud automation, virtualization and containers such as. They are used to the IT side and the institute itself brings it all together, sharing best practices on the verticals.”, This article originally appeared at crn.com, How young IT professionals can improve their sales acumen and performance, 7 steps to MSP success: from pricing to specialisation. He added that enhancements made to the partner programme, which came into force at the start of this month, were designed to help those traditional resellers that were looking to move to a … In addition, HP Inc. is looking to make it simpler for partners to launch co-marketing campaigns, while also providing access to assets they can use to drive social media engagements.

Describe the momentum HPE has seen in the channel. So if a partner wants to resell, integrate, host, manage or develop, it will be easy for them to navigate,” said Jesse Chavez, vice president worldwide indirect strategy and operations at HPE. But adding the Partner Ready Service Provider plan into Partner Ready was not the only thing HPE did at the show. How is HPE uniting its internal sales and marketing teams with its channel partners? For example, if a partner has skills related to Skype for Business or in general can develop digital collaboration solutions HPE will work with these solution providers to develop targeted demand generation campaigns through MDF that exploits the competency. “As a large company the focus was on a lot of different programs. To that end, HP Inc. this week announced that it is not only simplifying the structure of its channel programs, but it has also plunked down more than $1 billion to add the copier and printer business of Samsung to the portfolio of products and services that partners can resell. This area also includes hardware vendor alliances. HPE started the streamlining process for Partner Ready approximately 36 months ago as the company realized channel partners were transitioning away from a product or solutions resale focus to a more services led go-to market approach.

At the Global Partner Conference 2016 conducted jointly by Hewlett Packard Enterprise and HP Inc., the two independent entities, which until late last year were one company, highlighted how they aim to collectively make it simpler for partners to do business with each of them.

Chavez: “We had a great year with our partner community. But for the time being at least, none of those challenges appear to be insurmountable. In the channel, HP, Inc. is a storied vendor that has relationships... Commvault and Cisco Announce Tech Partnership, Influencers Add Another Layer of Channel Complexity, Tech Data Aims to Become the Distributor of the Future, Sophos Rewards Partners for Online Marketplace Sales. Jesse Chavez, vice president worldwide indirect strategy and operations at HPE, said the company does not want to force partners to participate in multiple separate programs to be rewarded. I was fourteen years old when I first obtained my office job. It was really a world base type of experience as far as training is concerned. This material may not be published, broadcast, rewritten or redistributed in any form without prior authorisation. “From a digital marketing perspective customers are buying differently and are demanding outcomes,” he said. Naturally, there are a lot of challenges that partners face trying to navigate new and existing business relationships spanning HPE and HP Inc. The HPE digital marketing concierge service can be made available through email, chat and in 22 languages around the clock. As part of that effort, Chavez said HPE isn't necessarily looking to add to its base of more than 86,000 partners as much as it is to enable the … This meant HPE also needed to enhance its market development fund resources, deal registration, improve core compensation to be more predictive for partners and streamline reporting to make it easier for the channel to do business with HPE. HPE also embarked on a competencies direction that will see the company introduce 11 new competencies this year and next; starting with six today.

So, we will share business cases and workshops along with use cases and introduce them to some of our partners that we developed on the OT side. The areas where we focused our partners overall as we designed the overall program - that’s the area we actually grew and there’s higher margin for our partners.”. The customer portal is key, said Miles, because it allows the channel partner to work with internal IT organizations to define what types and classes of devices should be made available to end users. Chavez: “I’ll take Sales Pro for example: The way we that we trained our sales people we had our own program to do that. HPE may be about to divest itself of software division, HPE enlists the channel to bring enterprise-level storage to SMB market, Hashtag Trending – CenturyLink outage; Apple and Tesla stocks split; Getting chatty about algorithms, Canadian icon to headline Women in the IT Channel Luncheon, ITWC’s 2020 flagship events program revealed, Cabinet minister to address CDN Women in the IT Channel Recognition Luncheon, Channel Innovation Awards offer new opportunities for recognition, CBC’s tech and culture guru will take the stage at Women in the IT Channel Luncheon, Exploring three keys to channel success: data, security and lead completion, Federal budget 2019: Tech community welcomes Global Talent Stream commitment, SR&ED expansion, Hashtag Trending – WFH woes; Dropbox makes WFH permanent; Former Facebook exec speaks out, Hashtag Trending – Amazon workers strike; Google goes farming; Twitter suspends accounts, CDN Morning Briefing, October 15 – Chatting with HostedBizz and Cloudian about data storage, news from Cohesity and AWS, plus more, Miami-based channel partner slammed by 1TB customer and business data leak, Hashtag Trending – Apple unveils new iPhone; Amazon Prime Day; Disney makes moves, Hashtag Trending – Revisiting old websites; Contact tracing mishap; WFH dress codes. All rights reserved. Jesse Chavez, HPE’s worldwide leader for indirect strategy and operations for the enterprise group, told CDN these tactical moves each have three core messages of partner growth, profitability and innovation. As part of that effort, Chavez said HPE isn't necessarily looking to add to its base of more than 86,000 partners as much as it is to enable the partners it does have.

Jesse Chavez “As a large company the focus was on a lot of different programs. HPE and HP Inc. explained how they plan to make it easier for partners to do business with each of them. Will Microsoft end Lumia sales by year’s end? Watch CRN’s video included in this article for the full interview. We decided here at GPS (Global Partner Summit) to make that available to our partners, so it’s the same learning pass that we have internally. Jesse Chavez, HPE’s worldwide leader for indirect strategy and operations for the enterprise group, said these strategic moves each have three core messages of partner growth, profitability and innovation.

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